Reality TV as an ad campaign

People loved long form videos that celebrated school teachers

Client:

NLTA

What if you could meet your favorite schoolteacher again? So you could thank them for the inspiration they gave you. That's the thought behind this video series for Teachers Canada. Think of them as short-form reality TV. Keep a Kleenex handy.

Everyone talks about UGC but mostly it remains just talk. We created a digital hub where members of the public could give a shout out for a favorite teacher. It's still going strong 10yrs later.

SHOCK

Seasoned creatives make tastier work

SHOCK

When you understand innovation you know how to bring it.

SHOCK

Peace of mind because you know the job is going to be done well.

Our Work

A bold digital experience built for the modern fan. We designed a fast, media-rich platform that delivers live updates, exclusive content, and behind-the-scenes access, all wrapped in a UI that feels just as electric as game day.

At OFF THE GRID Agency, we're a small but mighty team driven by a passion for bold, disruptive creativity. Founded by Alexis Turner and Riley Moore, we specialize in crafting original digital experiences that stand out from the crowd.

We reject the ordinary, embrace the unexpected, and deliver fresh perspectives that leave a lasting impression.